Have you ever climbed to the top of a ladder  only to realize it was leaning against the wrong wall?

It Is Not About Being #1

It's about you getting customers, and making money. That is why you have a website. Getting your website to the top of the search engines is only important to us if it brings you more customers. If it doesn't then we have wasted our time and your money. That is just not acceptable to us.

How is it possible to have a number one position on a search engine (or many search engines) and not get customers? Easy, have the number one position for a keyword phrase no one uses. A customer had spent thousands of dollars with another company obtaining top listings in the major search engines. He came to us because he thought he should be getting more customers than he was. He was right. When we checked how often the keyword phrases that he had paid for positioning on were used by people searching for his services, many of them were hardly ever used, if at all. He had great positions, but poor results. His ladder was on the wrong wall.

What makes us different from the rest is we spend the time to find the keyword phrases that people are actually using to find the products or services you offer. This is key to getting customers, not just top positions. Most people "think" or "feel" this or that is a great keyword phrase. We are beyond feeling (just joking). They may be right. But we don't guess. We get hard numbers from the search engines and let you see what is actually being used. With your insight to your industry and our hard numbers we can determine which are the money making keyword phrases that you want to use to target customers. If you still have a "hunch" about a keyword phrase that doesn't have good numbers, hey it's your money. We then optimize the pages and do the work. Who knows, in the end you may have the winning ticket!

We take the guesswork out of the equation. We supply you with the hard numbers. We then optimize the web pages so they are "search engine friendly" and get you high listings. We then send you monthly updates as soon as the search engines start reporting. So you can see how well your keyword phrases are ranking. We also monitor which keyword phrases are bringing in the most visitors and customers and send you that information. Everything we do is for you is owned by you. We are working for your success.

If this is the kind of commitment and tactical information you are looking for, contact us today and put us to work, working for you.

Over 1550 Search Engines

Some companies think all they have to do is submit to hundreds of search engines and by some magic customers will flock to their website. Advertising is about numbers, the right numbers. Yes, you want the most exposure you can get. If the exposure is where the customers are. There are "services" that will submit your website to over 200 search engines or even 1550, and they will do it for only $49.95 a month. Wahoo! Have you seen the names of the search engines? How many customers do you think you will get from being listed on: 

  ARAB SEEK
  ASTRONAUT SEARCH
  BAMA'S BEST
  BIG SCAMMER
  EL TURCO CRAWLER
  FATHEAD SEARCH ENGINE
  LIBIAN-NET

Even if these were the top search engines in the world (not), getting listed in these or any other search engine is like getting listed in the white pages of a phone book. 

Getting listed in the white pages is great if you don't want to get any new customers. Because only people who already know your company or website look for you there. Think about it. When was the last time you looked in the white pages for a company you didn't know their name? Never, right? Because people go to the yellow pages, where companies are listed in categories by the products or services they provide. In the search engines these categories are called keyword phrases.

If you want new customers you need to be listed in the yellow pages, in the right category for your business. The yellow pages of the twenty-first century are the search engines. In order to be found in the most powerful yellow pages of the world you need to use keyword phrases that people are using. We help you find the most powerful keyword phrases and then build the pages to get to the top of the search engines.

Pay Per Click

Some companies charge a set up fee to get top positions on search engines or to place banners on search engines or websites. Then if someone clicks on the link or banner they charge you anywhere from a penny to a dollar regardless if that person buys or not. That is sort of like the landlord who you rent the space for your business charging you for everyone who walks through the door, regardless whether they bought anything. Does everyone who walks through your door make you money? If not, should everyone who walks through your door cost you money? Are you willing to pay for everyone who is "kicking the tires"? How can you actually confirm the number of clicks there really were? If they have the capability of knowing how many people have clicked on a link or banner could they also have the capability of "creating" clicks on links or banners too? How do you budget for this? We have customers who currently get over 1,000 hits a day. Would you be willing to pay anywhere from $100 to $1,000 per day for advertising? If you are, please contact us immediately! We will be able to work something out for you. (Just kidding again.) This isn't a marketing strategy that we feel comfortable with.

Pay Per View

Some companies charge a set up fee to build and place banners on search engines or websites then charge you whenever your banner "appears" regardless if anyone actually looked at it. I have friends who still use a "free" internet service. The only catch is the "free" service constantly flashes banner ads across the top of the screen. One of my friends has an easy fix for this annoyance. He has put masking tape across the top part of his computer monitor right where those banner ads flash. So if your ad flashed in front of him you would still get charged even though he didn't see it. Most people don't put masking tape on their monitors. They have just trained their eyes to ignore the ads. Haven't you? This pay per view would be like if you had a sign in your business window and the landlord charged you for everyone who drove by your store whether or not they looked at the sign. How could you verify how many people actually drove by your store? They "could have looked" so you would get charged. We didn't feel too good about this strategy either.

If paying for results, not clicks or impressions makes sense to you contact us today and we will get you listed in the real search engines with real keyword phrases, where real business is done. 

8:00 AM - 5:00 PM  
Monday - Friday
Phone 253-312-1544